Creative Director
NEW AGE INITIATIVE - Tunisia (December 2014, Current position)
- Manage own accounts and projects, working within budget and scheduling requirements.
- Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
-Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
- Formulate basic layout design or presentation approach, and specify material details, such as style and size of type, photographs, graphics, animation, video and sound.
- Review and approve proofs of printed copy and art and copy materials developed by staff members.
Creative Team Manager
Vistaprint - USA, Tunisia (July 2011, November 2014)
- Manage business identity design team including, art direction, process, recruitment, staff retention and individual team structure.
- Review teams work for relevance, consistency and accuracy through proofing editing and optimizing workflow.
- Drive excellence in quality, design and typography.
- Educate the team about customer goals and usage of corporate identity products.
- Ensure quality of creative by proactively measuring aesthetics against effectiveness.
- Host team and peer creative critiques that inspire growth, teamwork and refine junior staff design/presentation skills.
- Improve and support the next generation of design tool growth through continuous feedback and testing.
- Work effectively with project/traffic managers to manage clients and creative staff.
- Ability to understand product-marketing research/test results and integrate key learning's into the creative process.
Creative Director
DEYS Prod - Paris, France (January 2010, June 2011)
- Review and approve proofs of printed copy and art and copy materials developed by staff members.
- Manage own accounts and projects, working within budget and scheduling requirements.
- Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
-Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
- Formulate basic layout design or presentation approach, and specify material details, such as style and size of type, photographs, graphics, animation, video and sound.
University Professor
High School of Sciences and Technologies of - Tunis, Tunisia (October 2008, January 2010)
I used to teach graphic design and photography to mid-level student in the university. Thanks to my position of art director at the same time in smart id agency, I mixed my lessons between reel projects and theoretical approach to give the student a deep and global vision of the jobs of graphic designer.
Art Director
SMART ID - Tunis Tunisia (September 2008, January 2010)
- Translated complex concepts and data into compelling visuals for media outreach.
- Developed design deliverables that elevated, differentiated and functioned on-brand and on-strategy.
- Designed new on-brand visual elements to effectively convey concepts and messaging.
- Maintained consistent use of graphic imagery in materials and other marketing outreach.
- Formatted text and graphics for blog posts, newsletters and other materials.
- Collaborated with vendors to ensure style consistency with other marketing materials.
- Work with internal clients to determine strategy and design for annual marketing campaigns.
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Graphic Designer
SWISS EASY GROUP - Geneva, Switzerland (July 2007, Aout 2008)
- Translated complex concepts and data into compelling visuals for media outreach.
- Developed design deliverables that elevated, differentiated and functioned on-brand and on-strategy.
- Designed new on-brand visual elements to effectively convey concepts and messaging.
- Maintained consistent use of graphic imagery in materials and other marketing outreach.
- Formatted text and graphics for blog posts, newsletters and other materials.
- Collaborated with vendors to ensure style consistency with other marketing materials.
- Work with internal clients to determine strategy and design for annual marketing campaigns.
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